Nayri Estepanian, is a Lebanese-Armenian intermediate and a connection between the Aesthetic industry and the average person wanting to know more about safe and healthy procedures. Rooted deep inside her, Nayri has always searched for ways to help and assist individuals who are looking for tips to take care of their beauty, image and looks.

Her aim is to provide education, motivate and assist in building some individuals’ confidence through introducing different Aesthetic ways and procedures, making worthwhile content for everyone to reach their goal and understand the knowledge behind it, before implementing any procedures.

With the instant support and interest from the community, this made Nayri move forward to be more responsible with her journey to explore, educate and provide the right solutions.

Building a credible successful future in this industry is her main goal. Sitting down with SEELE, Nayra talks about her journey in the Aesthetic industry, and provides thoughts on how women should be thinking about procedures, not as a way to overdo it, but rather, as a way to correct issues and add enhancements to the natural beauty God has already given women.

Nayri Estepanian | ***Photo Credit: Nayri Estepanian***

Seele Magazine: What is your journey into advising women in getting aesthetic procedures?

Nayri Estepanian: I am keen on educating and introducing women to different Aesthetic Doctors and signature treatments to help them find the right information and insights to the beauty and Aesthetic World.

My journey is dedicated to providing informative content on my platform and to play as a referral to the women in need for help.

SM: How did you get into the aesthetic industry and why did you think you could make a difference for people's lives?

NE: Following the family business in distributing Aesthetic machineries and products, I’ve seen a lot of gaps between the doctors, the products and the patients to provide the understanding in general.

So, with my educational platform I saved a lot of time and effort for the doctors to explain to their patients; and, I also aim to build trust between both by interviewing doctors and creating a platform where they can share the right insights.

SM: God has given women natural beauty and we should be pursuing aesthetic procedures with care, not out of desperation or comparison. How should women be thinking about procedures in a healthy context, to enhance, not to mess up their natural beauty?

NE: The most important is to accept and love ourselves, yet Aesthetic procedures are made to enhance the beauty and not to change the structures. Imitating celebs or other figures is not a solution because God has given unique beauty to each one of us, and we have to love and embrace that.

Women should understand that Aesthetic procedures are introduced to delay aging or fix a deformation in their features and if they go back and read the historical facts of Aesthetic, they will see that it was made to reconstruct the deformed soldiers during war, and to bring them back to the self-confidence and power they have.

SM: Do men come to you for advice? What types of procedures do men typically care about and how do you advise them?

NE: The main stats claim that men today read more content online on Aesthetics more than women, because they are getting out of their taboos and trying to accept the fact that they can use the Aesthetic procedures to enhance their shapes.

Most women have always cared about how they look, but today with social media, men are keener to look better and please their other half. There are 6 trends pertaining to men Aesthetics nowadays, and the way I add value is by introducing them to the right doctors and demonstrations, in addition to sharing new trends and technology that they can relate to:

· Hair Transplant to look younger

· Botulinum Toxin especially for the forehead to look less stressed

· Eye rejuvenation to look less tired and fresh

· The jawline and chin enhancement to look more masculine

· High definition liposuction to have a defined and masculine body

· Genital plastic surgery

SM: As we get older our skin changes, what do you recommend for teenage women to take care of their skin; women in their 20s - 40s; and women over the age of 50?

NE: The skin should be taken care of from the teenage time to prevent acne and tiring of the pores. If not cared for during these early years, it will lead to damage of the surface of the skin and it will be too late to fix it.

By doing this we keep the skin flawless and clean to prevent the damages that might make them use serious treatments. Teenagers should have skin routines being taught by their parents via cleaning, toning, exfoliating and moisturizing if this is an epigenetic factor. But if it is genetic or hormonal then they should consult their doctors immediately.

On the other hand, the aging factors start by appearing in late 20’s where women should consider using good products and the right routine to delay aging. Post 40’s they should contemplate intense treatments and the usage of concentrated products such as fillers and botox.

SM: Women in the Middle East, compared to women in other regions of the world, really care about their beauty? Why do you think this is?

NE: The standard of beauty in the Middle East is completely different from Western women. This is because it carries different personalities and cultures. For example, the standard of beauty in the Middle East is to have more volume, more curves and more lifts, which misleads to common errors and mistakes that we are facing nowadays with extreme makeovers. This is due to the lack of education and information, which many platforms are providing to change their perception.

SM: When should you get plastic surgery and when should you not?

NE: Hearing from many doctors, plastic surgery has become an addiction once you start from your first surgery. This is where we need to understand when we should or should not do the surgery.

Unfortunately, doctors nowadays are becoming more commercial and are pleasing all requests without guiding or advising on the risks of unrealistic requests. This is all because of the lack of understanding and the seriousness of how plastic surgery could harm the body. You should always consider invasive treatments once you feel that you are not getting any results from trying on noninvasive treatments.

SM: What is something you wish you knew about aesthetic care when you were a teenager?

NE: I wish I was consistent and aware that cleaning makeup before going to bed is important! No one knows how the chemicals of the makeup can affect the face.

Our aim for the future is to educate teenagers on the importance of maintaining the skin and how to use the right products via educational campaigns and awareness in schools.

SEELE

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